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Amazon announced 50% commission waiver for small sellers

Indian Startup Chamber

  • April 17, 2020
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Amazon announced 50% waiver on commissions for small sellers on it’s platform till June.

This is part of efforts to bring back diversity to it’s products and diminish the financial stress on small businesses affected by the lockdown across the country. The company said, sellers who earned below Rs. 10,000 in January & February would be eligible for the concession announced.

Gopal Pillai, Vice President of Seller Services at Amazon India, said the move was focused at maintaining liquidity of small businesses to festinate their recovery.

Amazon’s chief Rival, Walmart-owned Flipkart also said it was giving exceptional offers on loans to small sellers via it’s Growth Capital programme. Under the programme, sellers who take loans during the current lockdown period will get an extended financial limit with a 6 month moratorium.

“We are working with lacs of sellers, small businesses and artisans across our country and supporting them prepare their business and workforce to make products available for customers in the time of need as they are staying indoors,” said a Flipkart spokesperson.

Flipkart is also providing insurance against Covid-19 infections, to sellers. Snapdeal, which has yet not announced any specific incentive package for sellers, said resuming sales will inject liquidity into small businesses.

It’s first priority is to scale up operations so that liquidity is mended as shipments are delivered and payments stream back to small sellers, it said. “We are looking at different measures for demand reversion so that sellers can grow their businesses,” a Snapdeal spokesperson said. 

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